A new player is emerging on the Czech market, which wants to change the perception of development and rental housing. The Urbaneo project offers sustainable houses with modern technologies, targeting a clientele that is looking for quality equipped housing. Its philosophy goes against the trend of mass construction, which is designed for quick sales. On the contrary – residential buildings are designed to last for decades with their equipment. The main goals of the ambitious project include flexibility in living with zero worries.
Urbaneo was created as a response to a significant gap in the market, as quality housing with modern technologies is still rather an exception in the Czech Republic. Most development companies aim for mass construction intended for quick sales. However, Urbaneo is taking the opposite path: it wants to build buildings that will last twenty years, with an emphasis on sustainability, quality of life and technological sophistication.
The founder of Notino, Michal Zámec, together with Jan Zeman, is behind the unique concept of rental housing. He has several successful projects behind him, including the Diorit Residence in Komín, Brno, which is unique in its location in a former quarry. “We see huge potential in the area of rental housing, which is still underdeveloped in the Czech Republic. Our model copies the stages of a person’s life. A young person needs a studio apartment after school, a family needs a larger apartment, and in later life people may want to move to something smaller again,” describes Jan Zeman, co-founder of the Urbaneo project.
One of the main added values of the project is flexibility. The client can move between the offered apartments as they wish – depending on their life situation. They move into the apartment with only a bag of personal belongings, they do not have to worry about furniture or appliances. “Few people realize how much time such worries take, especially nowadays, when common electronics only last a few years. All repairs and purchases within the framework of furnishing the apartment are done by us. In terms of monthly rent, it makes a lot of sense, clients can easily save hundreds of thousands,” says Zeman, adding that this new housing concept allows people to change their housing according to current needs, without the complexities associated with sales, real estate commissions and other administration. “This eliminates not only the costs of equipment, but also concerns about extending the lease, SVJ fees or contributions to reconstruction,” confirms Zeman.